THIRTYTWO X LOCALITY BREWING: POW DAY VIENNA LAGER
From snowboarding in ThirtyTwo boots for 18 years to designing collaborative beer labels.
The all new Vienna lager from Locality Brewing in collaboration with ThirtyTwo is now available at the brewery and coming soon to select BC liquor stores.
The label art is inspired by old lift tickets to maintain the snowboarding theme and provide some nostalgia to remember your favourite times on the hill. Despite getting less snow in the mountains this year, it was great to still work on a snowboarding-related project.
"Probably the best Pow Day you'll have all season"
Label Art - Seth Book
Photography - Seth Book
Campaign Direction - Nick Nicholson, Seth Book
Photo Editing - Nick Nicholson
Video Editing - Seth Book
EXECUTED AS MANAGER OF MARKETING & CREATIVE DIRECTION AT TIMEBOMB TRADING INC.





